What Mom really wants for Mother’s Day

Not sure what to get Mom for Mother’s Day this year? RYA™ has data on what Mom really wants to spend her extra money or free time on and it’s not flowers or another crowded brunch. Our data reveals not only what moms are into but what they are more likely to be passionate about than anyone else. Data like this can help gift givers tap into what others are more interested and passionate about but also helps brands make more meaningful connections with their core demographics.

RYA™ has been collecting data for the past several years with over 60,000 respondents so that we can tell you what any audience - down to 1% of the U.S. population - really wants to watch, read, shop, eat, play, see and experience across 180 genres and 20 actions.

If you are interested in learning more, we’d love to give you a demo. Sign-up for beta access here.